The healthcare system is one of the critical sectors in the Australian government since it affects the people directly (Collyer, Harley & Short, 2015). This paper analyzes the two healthcare organizations; Ramsay and Healthscope in Australia. This analysis is going to examine the descriptions and functions of each organization, the underpinning values, the types of programs and approaches that the two organizations use to enhance and maintain clients health and wellbeing. Further, the analysis is also going to analyze the challenges and risk factors in the two organizations and finally, conclude by the predictions and organizational positioning.
Description and Functions of the Organizations
Ramsay Health Care organization was established in 1964 by the founder, Paul Ramsay in Sydney, Australia (Ramsay Healthcare, 2017). Since its inception, the organization has grown into becoming an international hospital group with over 200 healthcare institutions under its command (Ramsay HealthCare, 2016). In fact, it is identified as one of the top worlds hospital for surgery and operation services. Ramsay is a private institution ran by Health Care Board Members. The Board is headed by Michael S. Siddle who was appointed in 2014 (Ramsay HealthCare, 2016). However, under the Board of Directors, there is also the management team that is responsible for the day-to-day operations of the hospital headed by Craig McNally also the Managing Director and CEO of the organization. Under the CEO, there are other six people in the management team Bruce R. Soden (Finance director), Daniel Sims (the CEO in charge of Australian operations), Pascal Roche (CEO in charge of the Ramsay in France), Mark Page (CEO in charge of the UK branch), Paul Fitzmaurice (chief commercial officer), and Carmel Monaghan (Chief of Staff).
Healthscope group of hospitals, on the other hand, is considered the largest private hospital operator in various areas including the mental health and rehabilitation centers. Based on the companys website, the hospital was established in 1985 as a private health care provider in Australia which has since seen it expands its operations to other countries like New Zealand, Malaysia, and Singapore (Ramsay HealthCare, 2017). Healthscope like Ramsay is also headed by Board of Directors under the leadership of Ms. Paula J. Dwyer (Independent non-executive chairman) and other members (Healthscope, 2016). The organization is also run by an executive team that ensures that the daily operations are handled effectively. Headed by the Gordon Ballantyne (the managing director and the CEO) the executive team ensures that the operations of the organization are effectively carried out and patients are efficiently served to their satisfaction. Some of the executive members include Jenny Williams (General Manager, Human resource), Anoop Singh (General Manager, international pathology), and Alan Lane (the Hospitals State Manager). Just like Ramsay, Healthscope is also a private and voluntary hospital guided by the hospitals rights and responsibilities policies (Healthscope, 2017).
The Underpinning Values, Types of Programs and Approaches to client Health and Wellbeing
Ramsay deals with the large population of clients in various countries where it operates. The organization is well known for its outstanding surgery operations ranging from day surgery procedures to highly complex surgical procedures. Due to the large demographic that the organization deals on annual basis (over 3 million patients every year), the hospital has employed over 60,000 staff to help serve the large population of patients moving into the hospital facility every year looking for quality healthcare solutions (Ramsay, 2016). To be able to achieve in providing quality and safe health care services, Ramsay focuses on improving its relationship with the over 60,000 staff members including doctors and nurses. Healthscope, on the other hand, has grown into an international healthcare organization with over 43 hospitals operating under its control (Healthscope Hospitals, 2017). Healthscope operates in four countries across the world; however, most of the operations remain in Australia. Currently, the organization operates in Malaysia, Singapore, and New Zealand. Healthscope provides both mental and rehabilitation services to patients. However, mental health services remain the largest operation of the private hospital with over 14 health care centers providing the care in Australia.
Ramsay and Healthscope have designed strategies to ensure that quality and safe health care services are offered to the clients to not only meet their clients needs and wellbeing but also maintain the reputation and profitability of the organizations (Palmer, 2016). Ramsays governance framework is designed to ensure that the organization is effectively managed and the clients needs are met. Through its corporate integrity culture known as the Ramsay way, the organization is reinforced to provide nothing but the best services to clients. Ramsay is well respected for its outstanding surgery services which have enabled its staff earn a good reputation throughout the countries where it operates especially in Australia (Ramsay HealthCare, 2017). Therefore, the management does not take its slightly anything that would tarnish the good reputation. The company has hired over 60,000 trained and skilled staff members including doctors that ensure that every individual that comes for health care services or assistance is welcomed and given the kind of services that meet their expectations. Through the companys philosophy outlined under the organization culture People Caring for People, Ramsay ensures that every life is important and is treated with the dignity and respect that he/she deserves (Ramsay HealthCare, 2017). Ramsay provides the highest standards of quality and safe care services which is able to meet clients needs; thus, supporting their well-being and health.
Healthscope on the other hand through its privacy policies ensures that information collected from client remains secure and safe. The company also has in place the clients are able to make privacy complaint whenever they feel that their privacy has been breached. The company ensures that clients information is protected in accordance with the Australian Privacy Act of 1988 (Healthscope, 2017). Hospitals are charged with the responsibility to ensure that patients are safe while in hospitals or while undergoing treatment even at their homes. This includes protection against any form of threat including protecting their personal information from reaching the wrong or unintended hands. Further, through the rights and responsibility regulations, Healthscope provides a framework through which the staff members are able to perform their duties diligently and without compromising patients rights. The guidelines also provide the responsibilities of patients so as to avoid any form of confusion that may result from treatment complication. As a private hospital, the hospital has a responsibility to inform clients of what they are signing into before they commence any treatment; this is well illustrated in the guidelines regarding responsibilities and rights of both patients and staff. For instance, the patient has a responsibility to respect the privacy and confidentiality of other patients in the facility (Healthscope, 2017). Further, the patients are required to behave lawfully as a way to help create a safe and comfortable environment for patients. Therefore, through the guidelines, the hospital is able to monitor, manage, and control the facility environment to support the health of every patient and their wellbeing.
Challenges and Risk Factors
Since the two organizations deal with healthcare provision, most of the risks and challenges affecting their operations are almost similar. The challenges are both internally and externally associated with the organizations; thus, it is important to use the PESTEL analysis to understand the external environmental factors that influence the operations of each organization and SWOT analysis to understand the internally associated factors.
PESTEL Analysis
Political Factor: The debate by the Australian political parties to remove the private health insurance rebate from the health care policies is one of the critical political issues that affect both organizations (King & Green, 2012). Both organizations are private hospitals even though they deal with different service sectors. Therefore, any political factor like the removal of the private insurance rebate will definitely affect both organizations similarly. However, Ramsay is most likely to be affected the most by this policy should it go through.
Economic Factor: Any effect on the countrys economy is most likely to affect every business organization in that particular country. One of the key economic factors affecting the operations of the private organizations includes the move by the Federal government to fund the public healthcare organizations to enhance their operations and effectiveness (King & Green, 2012). This will most likely create competition to the private sectors that also aim at improving their performance. However, the debates to reduce the Medicare rebates are also expected to affect the private hospitals like Ramsay.
Social Factor: The social factors include the increased facility subsidization and the governments funding that has created more opportunities for the public hospitals. As a result, the private hospitals are impacted negatively by this move. It has blurred the line between the public and private hospitals; thus, reducing their profitability.
Technological Factor: Healthscope limited is one of the hospitals that embrace technology in its operations. Further, the emergence of new technology such as cyber-psychology assists Healthscope limited to merge the interactive infrastructure of technology platforms that aims at enhancing the rehabilitation and mental health clinical change (Healthscope, 2017). Ramsay limited on the other hand also embraces the technological development with the aim of enhancing the accessibility of data through an integrated health care system.
Environmental Factor: Energy consumption regulations affect every hospital whether private or public. The large-scale healthcare facilities like Ramsay and Healthscope comply with the energy consumption regulations that require every facility to emphasize on using efficient and green energy. Ramsay is more affected by the environmental regulatory policies; for instance, the waste disposal law that requires health care facilities to design proper waste disposal methods.
Legal Factor: The employment policies handed down by both Federal and State governments affect the operations of both organizations (Collyer et al., 2015). Further, every healthcare organization is expected to abide by the Queensland Workplace Health and Safety Act.
SWOT Analysis
Ramsay and Healthscope limited are both private institutions, which mean that apart from the fact that they aim at providing safe and quality health care services to patients, they also aim at making a profit because they do not receive government funding like the public healthcare facilities. Therefore, each of the organization needs to consider its strengths, weaknesses, opportunities, and threats before engaging in any planning or re-evaluation process. The SWOT analysis of the two organizations is provided in the Appendix section below (Table 1.0, SWOT analysis for Healthscope and Table 2.0, SWOT analysis for Ramsay Limited) in which one can visualize both the positive and negative effects on the internal and external business environment of the two organizations.
Predictions and Organizational Positioning
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